Target shoppers take advantage of security breach discount

Target shoppers take advantage of security breach discount

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by DIANA RUGG / NBC Charlotte

Bio | Email | Follow: @DianaRuggwcnc

WCNC.com

Posted on December 22, 2013 at 12:20 AM

Updated Sunday, Dec 22 at 12:32 AM

CHARLOTTE, N.C. -- Major retailer Target is not taking chances the weekend before Christmas, luring shoppers to their stores with a 10% discount following a major data breach of their customers’ credit accounts.

Target revealed this week that credit accounts used between Black Friday and mid-December could have been hacked – about 40 million accounts in all. 

The company said on its Facebook site Saturday it would pay back any fraudulent charges and offer the discount too.

“We want to extend that team member discount to all the guests who come shop with us this weekend,” said Target CEO Gregg Steinhafel in a pre-recorded message on the company’s Facebook page. 

The message says the 10% discount is available December 21 and 22.

Some shoppers didn’t even know about the discount at the Target at Carolina Pavilion on South Boulevard in Charlotte, but were grateful for it.

Others said they came just for the extra savings.

“Ten percent is a lot to some people,” said Michael Covington, as he showed off some dresses he bought for his little girls. “Some people don't have that much money to spend on Christmas.”

Angela Covington said she didn’t use her credit card at any Target stores, so she’s not worried.

Shopper Samantha Mack said she did – and has been checking her accounts daily since finding out about the data breach.

“Whenever you shop online you always worry about that type of stuff,” she said. “When you're shopping in a store, you never think anything is going to happen to your card.”

She was quick to take advantage of the extra savings.

“They make a lot of money.. they should be able to do that,” she said with a chuckle.

And most shoppers don’t appear to be turned off by the data breach, and don’t believe it will hurt the chain’s reputation in the long run.

“I don't think their business will get hurt too bad,” said shopper Thomas Reece. “It looks like they're doing a pretty good job to rectify the situation.”
 

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