CHARLOTTE – The Democratic National Convention Committee today named Raleigh-based Business Empire Consulting as the website services vendor for the 2012 Democratic National Convention. The company will create a new official convention website that will launch this spring, part of a broad digital media effort that will engage Americans across the country in the convention.
“Business Empire Consulting brings talent, experience and enthusiasm to this project,” said DNCC CEO Steve Kerrigan. “Business Empire Consulting is committed to working with the DNCC to create an innovative website that will allow more Americans than ever before to participate in this convention, which will be the most open and accessible in history.”
The website services vendor will be responsible for providing web design, development and production services. The DNCC website will support information sharing and other logistical communications with approximately 6,000 delegates, an expected 15,000 members of the media, thousands of other convention guests and the general public. The website will integrate social media, making it an interactive community that will allow anyone, anywhere in the country and the world to take part in the convention.
This is the sixth contract announced by the DNCC. The DNCC has previously awarded contracts for construction management, event architect, event and exposition services, housing services provider, transportation management and security printing services vendor.
The DNCC evaluated proposals based on numerous criteria, including, but not limited to: experience, reliability, relationships to Charlotte, North Carolina, and the surrounding region, participation of union labor, women, minorities, LGBT, veterans and persons with disabilities, and innovative proposed solutions.
The DNCC and the Host Committee have adopted a diversity contracting policy for the 2012 Democratic National Convention that represents unprecedented progress towards both the inclusion and use of diverse businesses. The policy states that the DNCC has a goal of spending at least one third of its funding for contracts and projects with Minority Business Enterprises (MBEs), Women Business Enterprises (WBEs), Disability-Owned Businesses, LGBT-Owned Businesses and Veteran-Owned Businesses.
About Business Empire Consulting
Business Empire Consulting (BEC) is a Raleigh-based minority-owned company with 11 employees. BEC is a full-service agency that creates and implements marketing strategies designed to help brands effectively engage their consumers. Since 2009 BEC has used an accelerated data-driven and consumer-focused mentality, now known as adaptive marketing.
The company’s expertise spans from online advertising and interactive websites to social media strategies, microsites, blogs, web videos and mobile experiences. Their creative approach and digital strategies factor in consumer insights and behavioral data. BEC creates smart marketing that forms a strong relationship between a brand and its consumers.