HILTON HEAD ISLAND, S.C. (AP) -- Hilton Head Island Mayor Drew Laughlin says the town should ask state lawmakers to increase its hotel room tax in order to draw more visitors to the resort island.
The Island Packet of Hilton Head reports (http://bit.ly/T3GMrG ) Laughlin told a chamber of commerce gathering Wednesday that other South Carolina tourism towns spend far more on marketing than does Hilton Head.
He says the town's tax on lodging is below the national average and the town should seek permission to raise it above the 3 percent state cap.
Laughlin says room tax money used for marketing is about $1.5 million a year. He says Myrtle Beach outspends Hilton Head twelve to one.