CHARLOTTE, N.C. -- Strong sales for single tickets and season passes has made this a record year for Blumenthal Performing Arts.
The president and CEO attributes the successful season to a number of factors including a strong lineup of quality shows and an economy making a comeback.
“It’s been a landmark year,” said Blumenthal President Tom Gabbard. “We’ve broken some of our own records and have been a leading market nationally for a number of shows. It’s this kind of response from local fans that has turned Charlotte into a top ten market for Broadway shows and a key reason why the hottest new shows, like next season’s The Book of Mormon and Once, play here early in their national tours.”
Gabbard said that a few years ago customers were unsure about the economy and wanted to "hold on to their cash". He also said that next year looks even better with more quality shows like the Book of Mormon coming. But strong box office sales are just signs of other strength in other areas of the local economy.
Strong sales don’t just benefit Blumenthal and the productions. “Blockbuster shows like Les Misérables and Wicked,” Gabbard said, “contributed significantly to economic activity in the Center City. These shows drive cultural tourism, drawing visitors as well as Charlotteans, into the Center City to enjoy the great restaurants, hotels and nightlife options nearby.”