Local food bloggers receive national attention for petitioning Kraft

Local food bloggers receive national attention for petitioning Kraft

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by KATIE KILLEN / NBC Charlotte

WCNC.com

Posted on March 29, 2013 at 8:49 AM

Updated Friday, Mar 29 at 9:01 AM

CHARLOTTE, N.C. -- Two area woman are getting national headlines after petitioning Kraft to remove food coloring from their popular mac and cheese. 

Lisa Leake and Vani Hari are Charlotte food bloggers.  It all started when the ladies realized some American food products are made with food colors or additives banned in other countries.  They say that includes Kraft Cheesy Pasta, the UK version of Kraft Macaroni and Cheese Dinner. 

Hari and Leake first started a petition on change.org.  To date, they've received more than 274,000 signatures.  Later, they made a video that went viral and was picked up by several national TV networks. 

They're asking Kraft to remove two kinds of artificial dyes. According to Leake, "they add no nutritional value, they don't change the flavor and do pose risks.  They potentially cause hyperactivity in children, they can negatively affect their ability to learn.  They have a lot of potential negative effects." 

Kraft has responded to the bloggers, posting a letter on their web site pointing out they offer mac and cheese with no coloring or natural colors.  Kraft also reminds consumers they only use artificial colors approved by the FDA. 

Leake and Hari plan to visit Kraft's headquarters on Monday to take the petition and to try and talk to Kraft representatives in person. 

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